The administration of former President Donald Trump has launched a formal investigation into the sportswear company Nike following allegations of possible discrimination against white employees, allegedly stemming from the implementation of its Diversity, Equity, and Inclusion (DEI) programs. Authorities are seeking to determine whether these initiatives, designed to promote the representation of historically marginalized groups, may have led to practices that violate federal equal employment protection laws.
According to initial reports, the analysis focuses on
internal policies related to hiring processes, promotions, training, and
corporate benefits, with the goal of establishing whether certain demographic
groups were favored at the expense of other employees. Officials stated that
any business action must comply with the current legal framework and guarantee
equal opportunities for all employees, regardless of their origin or racial
background.
The case is part of a broader political and legal debate in
the United States regarding the scope of diversity strategies within the
private sector. While some companies defend these programs as necessary tools
to correct structural inequalities, critics argue that they could lead to
preferential treatment or reverse discrimination.
To date, Nike has not publicly detailed its position on the
investigation, although the company has reiterated its commitment to inclusion
and building more diverse and equitable workplaces on previous occasions.
The government review could set a precedent for how
corporations design and implement their corporate social responsibility and
diversity policies, at a time when these approaches continue to generate
controversy in the country's business and political spheres.

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