Trump puts the cost of living at the center of the debate: the price of living will define the 2026 elections

 


For months he downplayed the issue, even presenting it as an argument fabricated by his opponents. But now Donald Trump himself has decided to put it at the center of the political chessboard: the cost of living will be the central issue in the 2026 midterm elections. In an interview with Politico on Friday, the president was clear: the next major electoral battle will not revolve primarily around culture wars or ideological disputes, but around something much more tangible and everyday: the prices people pay at the supermarket, for gas, and for basic services.

The statement has a striking nuance. Not long ago, Trump had dismissed concerns about affordability as a “narrative” promoted by the Democrats, a way to politically attack his administration. Today, however, he not only acknowledges the weight of the issue, but also sees it as the decisive battleground for control of Congress.

And it's no small gamble.

The 2026 midterm elections will determine who controls the House of Representatives and the Senate, and therefore, how free the White House will be to implement its agenda during the second half of the term. Trump is convinced that, when the time comes, voters will support his economic plan and reward what he presents as a shift in the right direction.

The implicit message is twofold.

On the one hand, the president seeks to reframe the debate: it's no longer just about promises, but about measurable results in people's wallets. On the other, he is making it clear that he wants the electorate to see these elections as a referendum on his economic policies.

Ultimately, Trump seems to be betting on a simple but powerful idea: If prices begin to stabilize or fall, if the perception of economic relief spreads, voters will not only notice, but will translate it into votes.

But it's also a risk. Because if the cost of living remains a dominant concern in 2026, that same issue could become the opposition's main weapon.

In one way or another, the president himself has set the bar:  The midterm elections will no longer be just a clash of rhetoric.

They will be a verdict on how much it costs to live in the United States under his administration.

And in politics, few things carry more weight than that.

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